Fundamentals of Persuasion

Fundamentals of Persuasion

Do you know why some people are good at persuasion? This module will help you identify the appropriate persuasion strategy using the Kenneth Berrien Persuasion Model.

28 mins

Fundamentals of Persuasion

Key Highlights

How to influence your audience with persuasion
Identifying the appropriate persuasion strategy according to your intuition and influencing capability
Applying strategies according to the Kenneth Berrien Persuasion Model.

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Related Modules

Communication

Support and Trust

Developing Persuasion Skills

Principles of Persuasion

Approaching Target Customers

Managing Customer Relationships

Chairing Productive Meetings

Collaborating with Internal Customers

Expressing Empathy

Responding Appropriately

People Management with Need Fulfilment